Istanbul Sabiha Gökçen International Airport (ISG), ranked as the eighth busiest airport in Europe in terms of passenger traffic, has climbed eight spots on this year’s “Turkey’s Most Valuable Brands – Turkey 125” list published by the international brand valuation consultancy Brand Finance.
This achievement, reflecting the growth potential of Turkey’s aviation sector, highlights ISG’s prominence not only through its rising passenger numbers but also its economic contribution and global connectivity strength.
A Leading Aviation Brand Driving Turkey’s Economy
According to the results of the 2023 economic impact analysis prepared by Istanbul Ekonomi, the Turkish representative of the independent international consultancy FTI Consulting, ISG currently contributes to the Turkish economy through:
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Direct employment of 37,000 people,
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Indirect employment opportunities for 65,000 people,
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An economic impact equal to approximately 1.3% of the national income.
Record-Breaking Passenger Numbers
On April 6, 2025, when Ramadan and the spring break coincided, the airport broke its all-time daily passenger record, serving 141,931 passengers. As of today, ISG offers direct flights to:
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107 international routes,
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39 domestic routes,
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52 countries, and
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146 different destinations.
These figures underline ISG’s continued role in strengthening not only Istanbul’s but also Turkey’s strategic position in the global air transport network.
Brand Finance: A Trusted Source for Global Brand Valuation
Each year, Brand Finance analyses 5,000 of the world’s largest brands across countries and sectors. Its rankings objectively reveal the link between marketing performance and financial success. The recognition of ISG in this ranking reflects the value of its strategic investments and sustainable growth, and boosts its visibility on the global stage.
With its expanding flight network, high passenger satisfaction, and consistent operational success, Istanbul Sabiha Gökçen International Airport continues to shape Turkey’s international aviation vision.